However, current trends are changing because remanufacturing is well suited
to products, industries, and market trade where products have
n
Durable, long life spans
n
High cost or complexity when new, which helps create value
for remanufacturing
n
Market and regulatory recognition or approval of remanufactured products
n
Predictable wear or usage paerns
n
Standardized designs even over multiple product versions or generations.
B2C Remanufacturing
Most business-to-consumer business models routinely see the customer
becoming a product supplier due to product returns and warranty claims. Even
goods free of functional defects may hold “subjective defects” (the product
was returned because the customer didn’t want it versus it was returned for
actual defects). Remanufacturing seeks to conserve and recover value from
returned products.
Consumer products designed for remanufacturing need to balance cost, quality,
durability, and volume. For example, higher quality and durability tend to increase
new product price and reduce new product demand and production volume.
However, this outcome may increase demand and volume for remanufactured
products. Ultimately, the combination of cost, quality, durability, and volume
must result in predictable supply to the remanufacturing operation.
This may be challenging because not every customer will purchase
remanufactured goods. Remanufactured products may not create a green
or sustainable perception to the customer due to lack of awareness of
remanufacturing. Customer demand may come from a subset of consumers
who value equivalent capability at a lower price than new products.
B2B Remanufacturing
While subjective defects may be less common in the business-to-business
arena, warranty service, balancing cost, quality, durability, and sales volume
remain important. Repurchase agreements may exist in sales contracts, which
set specific dates or fixed hours of use before a product becomes available
to remanufacturing.
22
Remanufactured Product
The Remanufacturing Institute classifies
a product as remanufactured if
n
Its primary components come from
a used product (sometimes called
a core).
n
The used product is dismantled to
the extent necessary to determine
the condition of its components.
The used product’s components are
thoroughly cleaned and made free
of rust and corrosion.
n
All missing, defective, broken or
substantially worn parts are either
restored to sound, functionally
good condition, or they are replaced
with new, remanufactured, or sound,
functionally good used parts.
n
To put the product in sound
working condition, tasks such as
machining, rewinding, refinishing
or other operations are performed
as necessary.
n
The product is reassembled and a
determination is made that it will
operate like a similar new product.
APICS INSIGHTS AND INNOVATIONS
APICS POINT OF VIEW